VIDEO: Friends – Friend Crush

friendscrushLucky Number have announce that they have signed Brooklyn based band, Friends. Imbibed with the naked party-starting enthusiasm of E.S.G and the Tom Tom Club, Friends perform a self-described concoction of ‘weird pop’ and ‘tropicool’, African inspired rhythms splashed with a tropical dash.Friends debut release, Friend Crush, was recently released on limited edition 7” vinyl and instantly sold out on pre-orders alone. Boomkat said: ‘This is the kind of debut single most pop-eyed acts would kill their mates for, with reverbed snare and ESG-esque bassline iced with synth and that super cool vocal!’ Watch the new video below.
The band recently completed a US tour with label mate Darwin Deez and are planning a series of UK dates later in the year.

To celebrate the signing of Friends, we are pleased to present the exclusive video for debut single Friend Crush. It’s a visually ethereal psychedelic pop gem, simultaneously washed out, yet aware of its subtle sexiness, and with lead singer Samantha Urbani’s unique style clearly visible. As added value there is also an mp3 of effortlessly hip offbeat re-imagination, full of dazzling 80’s references, worthy of adoration and full-body gesticulation, from fellow Brooklyners, Phone Tag. Download here

Friends will be releasing a new single, “I’m His Girl”, in September and their debut album in early 2012 through Lucky Number.

God is in the TV is an online music and culture fanzine founded in Cardiff by the editor Bill Cummings in 2003. GIITTV Bill has developed the site with the aid of a team of sub-editors and writers from across Britain, covering a wide range of music from unsigned and independent artists to major releases.