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NEWS: Adwaith session kicks off new Lŵp S4C and Focus Wales collaboration

Wales’ leading bands will record live studio performances in the second series of ‘Lŵp: Ar Dâp’, starting tonight with Adwaith.

Hollie Singer, Gwenllian Anthony and Heledd Owen have taken a break from their busy gigging schedule – recent dates include a support slot with IDLES, appearances at the 6 Music Festival, FOCUS Wales and a headline tour – to record a session including recent singles, ‘Wedi Blino‘ and ‘ETO‘ from forthcoming album Bato Mato, and songs from their critically acclaimed Welsh Music Prize winning debut Melyn. It will be broadcast on S4C’s Lŵp digital platform at 8pm.

Commenting on their success, Gwenllian  said: “We’ve done some stuff and I can’t believe we’ve really done them. It’s a good thing we’re a little laid back or we might have gone a little bit crazy. We really appreciate the opportunities we’ve had; touring and taking Welsh music around the world.”

All of the featured bands will benefit from an international stage, as Lŵp has struck up a partnership with FOCUS Wales, who hold the annual international FOCUS Wales festival annually in Wrexham, but also promote Welsh artists at showcase festivals around the world.

Rhodri ap Dyfrig, S4C’s Online Content Commissioner, said: “Our aim is to create exciting sessions that will be a permanent record of contemporary Welsh musicians at their best.

“FOCUS Wales will lead on bringing together artists for the series as well as use their expertise to find new audiences for Welsh music.

“We are very happy to be working with such an influential organisation in Wales that supports artists to succeed internationally.”

Neal Thompson, co-founder of FOCUS Wales, said: “FOCUS Wales is excited to work with S4C on this new series.

“One of the most important things for us as an organisation is to create and offer opportunities for new Welsh artists to reach an international audience.

“So being able to curate a line-up of contemporary Welsh artists for the new series of Lŵp with S4C is a perfect partnership.”

With the sessions available on S4C, S4C Clic and Lŵp channels, they can be watched anywhere in the world.

“The series will provide high quality audio and visual recordings of Welsh artists at the top of their game, who have been regularly releasing music or touring” added Rhodri.

“After the success of the first series of Lŵp: Ar Dâp, we aim to continue to develop the content and push it further.”

The first series featured 9Bach, Tri Hŵr Doeth and Yr Ods.

Bands will release sessions on a monthly basis, viewable on the Lŵp YouTube channel.

Launched in August 2019, Lŵp is a digital platform offering a new stage or all kinds of contemporary Welsh music and culture.

Lŵp on YouTube

FOCUS Wales website

God is in the TV is an online music and culture fanzine founded in Cardiff by the editor Bill Cummings in 2003. GIITTV Bill has developed the site with the aid of a team of sub-editors and writers from across Britain, covering a wide range of music from unsigned and independent artists to major releases.