Sound City

NEWS: Sound City+ unveils its schedule of international speakers, talks, debates and more

Date: 27th May 2016
Location: Liverpool

Over the past eight years, Sound City+ business conference has taken place alongside
Liverpool Sound City Music festival. Kicking off this year’s Sound City+ programme, will be a full day of synch licensing opportunities featuring some of the industry’s leading experts who source music for the world’s biggest channels including BBC, HBO, Fox and BT Sport.

Part of Sound City+ Marketplace, the Indie Label Market will showcase some of the most exciting independent record labels, such as Bella Union, 4AD, Domino, Modern Sky. There will also be over 100 industry experts taking part in this year’s event, including Simon Raymonde (CEO, Bella Union), Li Hui Shen (CEO Modern Sky Entertainment), Wally Van Middendorp (Senior Vice President, International, Roadrunner Records), Sammy Andrews (Sabotage New Media).

Throughout the day a series of incisive and insightful TED-style talks will engage delegates on key topics affecting today’s industry. Matt Parsons, founder of Ditto Music, will be looking at how artists can start a label and distribute their own music without the backing of a major label. Legendary Creation Records founder Alan McGee will be discussing his incredible career and his new nationwide campaign – Musicians Against Homelessness.  Simon Parkes, who famously bought Brixton Academy for £1, will provide a fascinating insight on why it’s now more important than ever to support independent venues. Believe Digital’s head of UK Marketing James Farrelly and Head of Video Gideon Mountford will discuss how, with streaming fast becoming the future of music consumption, artists can make the most of the changing market.

Hosted by the MU and the AIF, who in 2015 teamed up to create the ‘Fair Play for Festivals’ agreement for emerging artists, the ‘How to ‘get on’ at Festivals’ presentation will allow delegates to hear first-hand about current opportunities, application procedures and the benefits of using festivals to grow a fanbase.

Sound City+ official conference ticketing partner Skiddle will host ‘Ticket To Ride’ – the key issues and opportunities of 21st century ticket marketing – a topic, which is more consistently debated than ever before, with serious ramifications for the music industry.

Throughout the day, delegates will be able take part in one-to-one sessions with festivals including Coachella, Outlook and Dimensions, Kendal Calling, music supervisors from BBC, Lime Pictures, BT Sport, JWT, Big Sync and promoters including Sound Control, Harvest Sun, Islington Mill and Leadmill.

Delegate passes for the conference are available from Skiddle.

God is in the TV is an online music and culture fanzine founded in Cardiff by the editor Bill Cummings in 2003. GIITTV Bill has developed the site with the aid of a team of sub-editors and writers from across Britain, covering a wide range of music from unsigned and independent artists to major releases.